Omoda and Jaecoo recorded global monthly sales of 73,421 units in September 2026, representing a 123 per cent increase compared with the same month a year earlier, the company said. Cumulative sales from January to September reached 587,846 units as the brand accelerated its expansion across major European markets including the United Kingdom, Spain, Italy and France.
The UK proved to be the strongest European market, with 22,296 registrations in September and 106 per cent year-on-year growth. This performance secured second place among automotive brands in the country during the month and a 6.37 per cent market share. The Jaecoo 7 model emerged as Britain's best-selling new-car model for September, recording 10,813 registrations and 39,473 units across the nine-month period.
Spain reported September registrations of 4,010 units, up 91.5 per cent year-on-year and lifting the brand's market share to a record 4.3 per cent, with electrified vehicles accounting for 98 per cent of sales. Italy delivered 4,678 registrations during the month for a 3.31 per cent market share and 256.23 per cent nine-month growth to 32,945 units. France saw 3,003 combined registrations in September, with Jaecoo accounting for 2,589 units just six months after launch.
New-energy vehicle sales powered overall performance, reaching 53,957 units in September with 184 per cent year-on-year growth and representing 73.5 per cent of total monthly sales. The company plans to establish a research and development centre at UTAC Millbrook in Bedfordshire to support continued UK expansion.