Tesla will wind down production of its Cybertruck at its Texas factory next year, company boss Elon Musk has announced. Musk did not clarify whether the vehicle would stop being made entirely or shift production elsewhere, but said the move was to "make room" for building more of its self-driving Cybercab cars. The project's lead engineer, Wes Morrill, suggested the vehicle was being discontinued, writing that "Cybertruck was an incredible technology development platform and lives on through Cybercab."
The Cybertruck has been beset by problems since its troubled public debut in 2019, when a live demonstration of the vehicle's supposedly unbreakable glass resulted in it shattering. Despite the gaffe, Musk said the truck received 146,000 orders while still in development. The vehicle finally launched in 2023, keeping its distinctive angular stainless steel design. Although Tesla fans praised its retro-futuristic appearance, critics were far less complimentary. Several recalls have also plagued the vehicle, including one in 2025 affecting more than 46,000 Cybertrucks over concerns that part of its trim could fall off.
The Cybertruck has faced questions about whether consumers genuinely wanted it and whether it could compete in the US truck market. When the vehicle launched in 2023, entry-level versions started at £48,000. By 2026, the high-end "Cyberbeast" model cost £102,000. Musk has previously described the Cybertruck as "way more awesome than people realise" and "the best product Tesla has ever made to date," but disappointing sales numbers suggest the market has not shared his enthusiasm.
When a Tesla fan online mourned the vehicle being "discontinued next year," Musk responded with the word "true," though he added that "the Cybertruck fleet will be around for a long time." The move reflects Tesla's shift in strategic focus toward autonomous vehicles as the company develops its self-driving Cybercab technology.